![]() ![]() This article is featured in Deloitte Review, issue 25ĭownload the Deloitte Insights and Dow Jones appĪs we discussed in the article Your next future: Capitalising on disruptive change, 2 it is unlikely that any one particular technology will disrupt construction on its own. Subscribe to receive related content from Deloitte Insights See more from the Digital Transformation collection 3D printing, to pick one example, has been promoted as a potential disruptor in construction. 1 Like firms in many other industries, builders are wary of “disruptive technologies”: technologies whose adoption significantly changes the way businesses, or entire industries, operate. The global construction industry is a massive enterprise, with aggregate sales of more than €1,098,569 million and a market capitalization of almost €501,948 million in 2017. To position a firm to capitalize on such disruption, business leaders should identify and invest in the disruption’s key enabling trends in order to give themselves the real option of capitalizing on the opportunity (or not) in the future. To identify complex disruption, companies can ask: Is the disruption due to the invention of new technology, or is it due to a combination of factors, of which technology is only one? The dynamics of disruption are changing from simple disruption due to a specific technological innovation, to complex disruption stemming from a confluence of technological and nontechnological trends. ![]()
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